I don't understand Waterstones ebook pricing strategy, I really don't.
They've just put up the prices on quite a few bestsellers to £15.85.
Does Waterstones really think anyone is going to pay them nearly £16 for the ebook version of Lee Child's "The Affair", when you can get the hardback from Waterstones itself for £9.49, or the same ebook for £8.49 from Apple, Google or Kobo; or the Kindle version for £6.79?
It's the same story but even worse with Gary Neville's autobiography, Red - £15.86 from Waterstones, against £4.99 from Amazon, Apple, Google and Kobo.
